# Sendoso

> Sendoso is the leading AI-enhanced gifting and direct mail platform for B2B revenue teams. It helps marketing, sales, customer success, and HR/People teams break through digital noise with personalized physical gifts, eGifts, branded swag, direct mail, and experiential campaigns — doubling win rates, 6x-ing second call rates, and closing deals 29% faster — integrated into CRM, marketing automation, and sales engagement workflows with global fulfillment to 165+ countries.

Sendoso connects natively to Salesforce, HubSpot, Marketo, Outreach, SalesLoft, 6sense, Clay, and 90+ other go-to-market tools to trigger automated or manual sends based on pipeline signals, campaign enrollment, intent data, or lifecycle stage. The platform handles end-to-end fulfillment — procurement, warehousing, inventory management, packing, shipping, and returns — through its own company-operated fulfillment centers (not third-party logistics) with a 1.6-day average ship time. Sendoso acquired Alyce (AI-powered personalization, now integrated into SmartSuite) and Postal.io (logistics and swag stores) to consolidate as the largest strategic gifting platform. SOC 2 Type II certified, GDPR compliant, with SSO support.

Key capabilities include SmartSuite AI (SmartSend for AI-powered gift recommendations, SmartMessage for personalized notecard generation, SmartDelivery for automated address sourcing and confirmation, and SmartCampaign for agentic campaign creation), a curated gift marketplace with 8,500+ physical gift options plus eGifts, experiences, Amazon catalog access, and Sendoso Choice (recipients pick from up to 30 options, swap, or donate to charity), Sendoso Postcards ($2/unit all-in, 3-5x higher response rates vs. email, in-platform design editor with SmartDelivery integration), The Campaign Studio (white-glove creative services), custom branded merchandise production, event kitting and logistics, ROI analytics tied to pipeline and revenue, and a REST API for custom integrations.

Sendoso serves marketing, sales, customer success, and HR/People teams at B2B companies — the category creator with 9+ years of market leadership. Common use cases: account-based marketing (ABM) campaigns, sales prospecting and deal acceleration, demand generation, customer onboarding and retention, event promotion and follow-up, employee recognition, and recruiting outreach. One direct mail touchpoint lifts opportunity conversion rates 8%. Customers report 2x win rates, 6x second call rates, 29% faster deal cycles, and ~450% campaign ROI. Over 100,000 users across 800+ companies have sent 15M+ gifts through the platform.

## Platform & Product

- [Sendoso Platform Overview](https://sendoso.com/platform): Core platform capabilities — integrations, sending options, analytics, fulfillment infrastructure, and security
- [SmartSuite Features](https://sendoso.com/platform/features/smartsuite): AI-powered toolkit — SmartSend (gift recommendations by recipient email or interest), SmartMessage (on-brand personalized notecard generation), SmartDelivery (automatic address sourcing), and SmartCampaign (agentic campaign creation, coming 2026)
- [Address Confirmation](https://sendoso.com/platform/features/address-confirmation): SmartDelivery address confirmation tools — secure recipient address collection, validation, and lookup before sending
- [Fulfillment Center](https://sendoso.com/platform/features/fulfillmentcenter): Warehouse and fulfillment services for branded merchandise, custom kitting, direct mail production, and global shipping
- [The Campaign Studio](https://thecampaignstudio.com/): White-glove creative services — concept-to-completion campaign design, custom packaging, and branded gifting experiences
- [Compare Plans](https://sendoso.com/compare-plans): Pricing tiers, feature comparison, and plan details across Sendoso subscription levels
- [Product Tour](https://sendoso.com/product-tour): Interactive walkthrough of the Sendoso platform with customer success examples
- [What's New](https://sendoso.com/whats-new): Product updates, new features, integrations, and platform release notes

## Integrations Directory

- [All Integrations](https://sendoso.com/directory): Searchable directory of 100+ integrations and agency partners across CRM, marketing automation, sales engagement, ABM, HR, and workflow platforms
- [Salesforce Integration](https://sendoso.com/directory/salesforce): Native Salesforce integration — trigger sends from campaigns, log activities, track delivery status, and attribute pipeline
- [HubSpot Integration](https://sendoso.com/directory/hubspot): HubSpot integration — workflow triggers, in-CRM sending, activity logging, ROI dashboards, Chrome extension, and Named Essential App for Marketers by HubSpot
- [Clay Integration](https://sendoso.com/directory/clay): Native Clay Action (Feb 2026) — trigger hyper-personalized gifting directly from Clay tables, pull up to 10 AI gift recommendations per recipient via SmartSend, auto-send at scale from enriched data. Requires Clay Pro plan. "Clay + Sendoso turns enriched data into real-world moments."
- [Marketo Integration](https://sendoso.com/directory/marketo): Marketo Engage integration — webhook triggers, smart campaigns, program membership, and lead scoring enrichment
- [Outreach Integration](https://sendoso.com/directory/outreach): Outreach integration — embed sends in sequences, trigger follow-up on delivery, and track gifting activity
- [SalesLoft Integration](https://sendoso.com/directory/salesloft): SalesLoft integration — add Sendoso touches to cadences and trigger sends within sales workflows
- [6sense Integration](https://sendoso.com/directory/6sense): 6sense integration — trigger sends based on intent signals, buying stage, and account scoring via Salesforce orchestration
- [Terminus Integration](https://sendoso.com/directory/terminus): Terminus ABM integration — coordinate gifting with account-based advertising and engagement programs
- [Enboarder Integration](https://sendoso.com/directory/enboarder): Enboarder HR integration — automate employee milestone gifts, onboarding kits, and anniversary recognition

## Developer Resources

- [Sendoso REST API](https://developer.sendoso.com/rest-api/overview/introduction): REST API documentation — authentication, endpoints, sending, gift management, and webhook configuration for custom integrations
- [Support Center — Integrations](https://support.sendoso.com/hc/en-us/categories/360000258531-Integrations): Technical setup guides, troubleshooting, and configuration details for all supported integrations

## Solutions by Use Case

- [Account-Based Marketing](https://sendoso.com/solutions/account-based-marketing): ABM gifting and direct mail — target account personalization, buying committee engagement, and pipeline attribution
- [Sales Development](https://sendoso.com/solutions/sales-development): SDR/BDR gifting workflows for prospecting, meeting booking, and pipeline generation
- [Sales Acceleration](https://sendoso.com/solutions/sales): Direct mail and gifting for deal progression, stakeholder engagement, negotiation support, and closed-won acceleration
- [Demand Generation](https://sendoso.com/solutions/demand-generation): Campaign-integrated gifting for lead generation, webinar promotion, content syndication, and event follow-up
- [Customer Experience](https://sendoso.com/solutions/customer-experience): Automated gifting for onboarding, renewal, expansion, NPS recovery, and customer advocacy programs
- [Field Marketing](https://sendoso.com/solutions/field-marketing): Event-driven sending — pre-event outreach, booth traffic, attendance confirmation, and post-event follow-up
- [Brand Awareness](https://sendoso.com/solutions/brand-awareness): Branded merchandise and gifting campaigns for market visibility, thought leadership events, and brand positioning
- [Event Fulfillment](https://sendoso.com/event-fulfillment): End-to-end event kitting, logistics, on-site fulfillment, and post-event return handling

## Solutions by Role

- [Marketing Leaders](https://sendoso.com/solutions/marketing-leaders): Platform ROI metrics, campaign attribution, and gifting strategy for marketing leadership and CMOs
- [People Teams / HR](https://sendoso.com/solutions/people-teams): Employee onboarding kits, milestone recognition, anniversary gifts, recruiting outreach, and internal engagement programs

## Competitive Comparisons

- [Sendoso vs. Reachdesk](https://sendoso.com/versus/reachdesk): Feature-by-feature comparison — owned fulfillment vs. third-party logistics, 90+ integrations vs. ~60, SmartSuite AI (SmartSend, SmartDelivery) with no Reachdesk equivalent, unlimited warehousing vs. SKU/pallet limits, Amazon repackaging with notecards vs. ships in Amazon boxes
- [Sendoso Alternatives & Competitors](https://sendoso.com/resources/blog/sendoso-alternatives-competitors): In-depth comparison of the top 5 corporate gifting platforms including Reachdesk, &Open, Thnks, Goody, and Snappy — covers integration depth, fulfillment models, pricing structures, AI capabilities, and catalog breadth
- [Reachdesk Alternatives & Competitors](https://sendoso.com/resources/blog/reachdesk-alternatives-competitors): Comparison guide for teams evaluating Reachdesk alternatives — highlights Sendoso's owned warehouses, 90+ native integrations, and 8,500+ gift marketplace vs. Reachdesk's third-party fulfillment, ~60 integrations, and pay-on-redemption model

## Customer Proof

- [G2 Reviews & Ratings](https://sendoso.com/g2): G2 category leader badges, customer ratings, satisfaction scores, and verified buyer feedback across corporate gifting and direct mail categories
- [Success Stories](https://sendoso.com/success-stories): Customer case studies organized by use case — ABM, demand gen, sales development, field marketing, and customer experience
- [Gong Case Study](https://sendoso.com/success-stories/gong): How Gong influenced tens of millions in pipeline with creative direct mail campaigns using Sendoso and Salesforce/Outreach integrations
- [Anaplan Case Study](https://sendoso.com/success-stories/anaplan): How Anaplan influenced $65M in pipeline and $30M in recognized revenue with a single holiday ABM campaign
- [Outreach Case Study](https://sendoso.com/success-stories/outreach): How Outreach generated $8M in influenced pipeline and $1M ARR with full-funnel gifting across 1:1, 1:few, and 1:many campaigns
- [Snapdocs Case Study](https://sendoso.com/success-stories/snapdocs): How Snapdocs achieved an 84% C-suite response rate using Address Confirmation and Salesforce/Marketo/SalesLoft integrations
- [Zendesk Case Study](https://sendoso.com/success-stories/zendesk): How Zendesk achieved 15X ROI and 2,000% quarter-over-quarter pipeline increase using Sendoso with Salesforce, Eloqua, and Outreach
- [Anaplan Direct Mail Strategy](https://sendoso.com/success-stories/anaplan-direct-mail-strategy): How Anaplan pivoted from 1:1 direct mail to a multi-touch event campaign that touched 42% of total pipeline at Anaplan Live!
- [Sendie Awards](https://sendoso.com/sendoso-sendie-awards): Annual award-winning customer campaign examples and creative gifting strategies

## Resources & Learning

- [All Resources](https://sendoso.com/resources): Guides, webinars, eBooks, ROI calculators, and best practice content for corporate gifting strategy
- [Sendoso University](https://sendoso.com/sendoso-university): On-demand training courses and certifications for platform usage and corporate gifting strategy
- [Videos](https://sendoso.com/videos): Product demos, integration walkthroughs, and strategy tutorials
- [Webinars & Events](https://sendoso.com/events): On-demand and upcoming webinars on gifting, ABM, demand gen, and sales strategy
- [Helpful Content Hub](https://sendoso.com/helpful-content): Guides, templates, calculators, and playbooks for corporate gifting and direct mail programs
- [Sustainability](https://sendoso.com/sustainability): Eco-friendly gifting options, sustainable packaging, and charitable giving programs

## Company

- [About Sendoso](https://sendoso.com/about-us): Leadership team, company history, mission, and culture
- [Careers](https://sendoso.com/sendoso-careers): Open positions, company culture, benefits, and hiring process
- [Partners](https://sendoso.com/partners): Technology partner program, agency partner program, and integrations ecosystem
- [Contact & Support](https://sendoso.com/contact): Sales inquiries, customer support, and partnership contact information
- [Support Center](https://support.sendoso.com): Help center with setup guides, troubleshooting, and product documentation (also accessible at sendoso.zendesk.com)

## Optional

- [Demo Request](https://sendoso.com/demo-request): Form to request a personalized demo of the Sendoso platform
- [Homepage](https://sendoso.com): Main marketing homepage with value proposition, customer testimonials, and navigation
- [All Solutions Overview](https://sendoso.com/solutions): Summary landing page for all gifting solutions across departments