ON DEMAND Webinars

From Strategy to Execution: How Segment Built an Outbound Machine for 2021

ON DEMAND Webinars

From Strategy to Execution: How Segment Built an Outbound Machine for 2021

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Your MarTech stack can feel overwhelming, but when you get them in sync, they hum the sweetest tune: greater efficiency and ROI.

Segment’s Senior Marketing Manager, Rachelle Tamulevich built the team’s ABM strategy and quickly realized major foundational pieces needed to be addressed before scaling the program to her GTM team.Segment combined Segment, Outreach, and Sendoso, under the guide of RevShoppe, to build their most effective SDR team to date in 2021. Watch this webinar to learn how to:

  • Keep your SDR team moving while focusing on tactical, outbound strategy
  • Enable your team with personalized sending in Outreach
  • Incorporate Sendoso to yield higher conversion rates

You will learn how:

  • Keep your SDR team moving while focusing on tactical, outbound strategy
  • Enable your team with personalized sending in Outreach
  • Incorporate Sendoso to yield higher conversion rates

Speakers