The Total Economic Impact™ Of Sendoso

Business benefits enabled by Sendoso’s Sending Platform


The Total Economic Impact™ Of Sendoso

A black background with blue dots on it

The ROI, Value, and Payback of Sendoso

Forrester predicts email and mobile message volume will increase by 40% in 2021. While businesses can’t break away from their digital systems entirely, leading enterprises are turning to Sendoso to incorporate both digital and physical touchpoints throughout the buyer’s journey and customer lifecycle.

Sendoso commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by integrating sending into their marketing, sales, and CX initiatives.

Through interviews with Sendoso customers, Forrester aggregated their shared experiences and combined the results into a single composite organization—finding the composite organization yielded benefits of:


ROI (over 3 years)


Net Present Value

<6 Months


See what Sendoso customers have to say about Forrester’s evaluation:

The team at Avalara have been huge fans of Sendoso since we implemented the platform two years ago. Forrester’s analysis of Sendoso underscores that a Sending Platform is a must-have in enterprise teams’ technology stacks.

Jessica Overton, Account-Based Marketing Manager at Avalara

Forrester’s evaluation of Sendoso emphasizes that sending is business-critical for go-to-market teams. The report provides clear and compelling proof of the revenue companies can achieve by incorporating sending throughout the buyer's journey and customer lifecycle.

Russell Banzon, Senior Director of Marketing at Gong

Download the report to learn:

  • The benefits of integrating Sendoso into your tech stack
  • Cost, benefit, and risk factors that affect your investment decision
  • The impact the Sendoso Sending Platform can have throughout your organization