Newsletter

Sales leadership tips from Sendoso industry expert

A people-first approach is at the core of any company wanting to drive sustainable sales and successful results. Experts stress that buy-in has to happen at all levels and not just be a directive from C-level executives.

How Direct Mail Marketing Influences Purchasing Decisions [Infographic]

In the digital age, direct mail marketing might be more powerful than it’s ever been. Sure, this channel can be difficult to automate, scale, and measure ROI for without a Sending Platform.

The Best Relationship Marketing Strategies to Grow Your Business

Relationship marketing is one of the most effective ways to grow your business. Learn the 10 best practices for connecting with customers on a personal level.

Sendoso’s Online Training Spring Refresh

Learn about how Sendoso improved key learning platforms based on customer feedback.

How to Be Customer-Focused in Sales Right Now

As we all navigate our new normal, one of the best ways to find meaning is by helping others. Find out how SalesLoft is doing just that by staying customer-focused right now.

How to Unlock the Power of Human-to-Human Engagement

In our recent webinar How to Succeed in the Era of Human-to-Human , Sendoso VP of Product Marketing Kai Ichikawa was joined by Gong Senior Director

Unlocking the Power of Human-to-Human Engagement

Leaders from Gong and Guru discuss the need for B2B customer-facing teams to create personalized, consumer-like experiences.

The Marketer’s Support Group: I’m a Product Marketer

5 Ways Companies are Generating ROI with Sendoso Right Now

Here are five examples of how companies are using Sendoso to send direct mail, gifts, and branded swag to generate results in the new normal.

3 Ways Enterprise-Level Companies are Driving Meetings and Pipeline with Sendoso.

Read here for examples of how three enterprise-level companies leveraged Sendoso to supercharge their digital sales and marketing efforts.

Seth Godin’s 3 Tips for Becoming a Better Marketer in 2024

Best-selling author Seth Godin shares with us how to become a better marketer by focusing on trust, coming from a place of empathy, and finding ways to stand out.

How to show thanks on Customer Appreciation Day and mean it

Whether you're celebrating Customer Appreciation Day on April 18 or May 20, it's important to routinely thank clients for their brand loyalty. Selecting the right gift idea can also improve customer retention and expand B2B customer relationships.

5 Direct Mail Campaigns You Can Automate With Marketo & HubSpot

In the past, direct mail campaigns were difficult to scale because they can’t be automated like an email or a tweet. But Sendoso is changing that. Our Sending Platform’s integrations ...

The Marketer’s Support Group: I’m an Event Marketer

This article is part of our Marketer’s Support Group series.

It's All About The Packaging Baby

You have the perfect direct mail campaign, with the perfect items to send… but have you thought about the packaging? The way an item is delivered makes a big impact on perceived value and is a great way to ...

Full Funnel ABM Strategies for Unlocking Acquisition and Retention

Learn actionable tips and strategies for implementing a successful full funnel ABM program.

First Look: Swag On Demand

Fostering strong relationships and creating memorable brand experiences are more critical than ever in today's competitive business landscape. That's why we’re excited to introduce Swag on Demand. This new offering seamlessly integrates with our Branded Marketplace, providing an efficient and personalized way to acknowledge customers and employees alike.

What Selling Looks Like for Today and the Future from Outreach's Max Altschuler

As part of our Show Must Go On virtual event, we sat down with Outreach's Max Altshuler to discuss the important lessons learned about empathetic marketing in the COVID-19 era.

Direct Mail Unboxed: Surprise Swag Box from FullStory [Video]

In our most recent episode of Unboxed, we take a look at a playful direct mail piece from our partners at FullStory. This surprise swag kit was sent to our team in a beautifully designed box.

Charity eGifts improve PubNub’s webinar strategy by 32%

PubNub Direct of Demand Generation Julia Hartwig shares how her team leveraged Sendoso’s Charity Choice eGift option to increase webinar registrants by 32% and drive up SDR outreach responses by 14%.

Sendoso named to Inc. Magazine’s Best Workplaces of 2024

Inc. Magazine selected the Arizona-based company as one of the Best Workplaces of 2022. Sendoso takes pride in fostering a culture that keeps teams engaged, productive, and proud to come to work. It also supports employees with flexible work structures and generous employee benefits while ensuring remote teams feel connected.

3 Corporate Gift Ideas to Drive Product Adoption [Sendoso + Pendo.io]

Did you know half of your best customers also shop with your competitors? So in order to keep them as customers, you must ensure that they regularly engage with your product...

Improving Your Customer Experience With Gainsight’s Journey Orchestrator and Sendoso

Discover the benefits of our latest integration with Gainsight.

Dear Working Moms and Women Leaders: Embrace Imperfection During This Time

This Mother's Day, Sendoso honors all the incredible women in business and motherhood who are using this challenging time to create positive changes in their businesses, families, and themselves.